Lufthansa Group has unveiled a new brand identity as part of its efforts to “evolve from a group of airlines into an integrated airline group”.

Aljazira Bank announced the launch of its new brand identity under the slogan “Wealth Grows Here,” marking a natural ...

In a crowded hospitality market, where travellers are constantly comparing hotels online, having a strong and coherent brand identity can be the difference between being overlooked and becoming ...

Rebranding–which can include updating your positioning, messaging, visual identity, website and more–is a big investment of time and capital. To the outside world, it signals an intention to mark a ...

In early December, The Lufthansa Group unveiled its new brand identity. The goal of this new design is said to quote “make the strength of the Lufthansa Group more visible.” The airline group adds ...

Today, Lufthansa Group debuts its new look, with a new logo, color palette, and brand identity. The design aims to highlight ...

Shopify reports 13 tips for small businesses to build beloved brands, focusing on strong storytelling, influencer ...

Learn how logo fashion and luxury marketing are redefining modern fashion and influencing what people wear today.

A new logo, typeface and dedicated GLP-1 medical program follow the company filing for bankruptcy in May following subscriber ...

All marketers today face a quintessential challenge: How can a brand spread its message on diverse platforms and talk to different audiences through unique content, while also clearly capturing the ...