Ken Griffey Jr. appears in new ads for Geico and Booking.com that Major League Baseball fans are seeing in heavy rotation during broadcasts of MLB postseason games. The National Baseball Hall of Famer ...

Geico is using generative AI to enable its gecko mascot to give podcast interviews and react to live events.

“Legend of the Lizard” is the culmination of a campaign Geico kicked off late last year by bringing back a Caveman mascot that had been on ice since 2018. The strategy shows the insurance giant trying ...

Are you a print subscriber? Activate your account. By Parker Herren - 2 hours 36 min ago By Ad Age Studio 30 - 6 hours 50 min ago By Ad Age and Creativity Staff - 8 hours 3 min ago By Asa Hiken - 8 ...

Slate contributor Seth Stevenson examines the latest series of ads from the insurance company Geico. The commercials range from parodies to... Geico's Mixed Bag MADELEINE BRAND, host: And from arms to ...

Geico is bringing back its iconic Caveman in a new commercial titled “The Nightmare,” per details shared with Marketing Dive. The dramatic two-minute spot sees one of the Neanderthal-like characters ...

One of advertising’s most iconic characters has returned. Saturday, a new commercial featuring Jeff Daniel Phillips’ GEICO Caveman found its way online, marking the character’s first appearance in ...

Add Yahoo as a preferred source to see more of our stories on Google. Dikembe Mutombo had no trouble playing up his flair for taunting his opponents in a popular Geico ad. (@officialmutombo via X) One ...