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Ahead of next month’s virtual NAMM show, Yamaha announces two new electric guitars in its Pacifica family, featuring new colors and premium components. A Fire Red finish and flamed-maple veneer top ...

Just what the range needed - a wholly versatile, mid-priced Pacifica with great style and tones to match. This new model is the result of more than a year's worth of planning, refining and testing and ...

Pacifica Electric Guitars Having been a pioneering force in electric guitars for 35 years now, Yamaha’s Pacifica range features some of the most highly regarded guitars in the world. With their ...